FSG

Analysing Liverpool’s Finances and Transfer Activity

When it comes to football, there are few things less interesting then examining sets of accounts. However, the audited set of figures released by Liverpool in the first week of March each year give one of the clearest indications of the off-field standing of the club and its ability to effectively challenge on the...

Anfield’s SeatServe – American Anfield

Ahead of Liverpool’s enthralling 5-0 win over Watford on Saturday evening, I was angered to see stickers slapped on the bank of seats promoting an app that Liverpool Football Club are now using. This app, SeatServe, allows fans to have food and drink personally delivered to their seats before the game, at halftime, or even...

Can Liverpool Balance Infrastructure & Intent?

On an otherwise tranquil day last April 9th, the most persistent, never-ending LFC Twitter storm was kicked off by the Echo’s Ian Doyle. Jupiter's Great Red Spot is a mere passing squall in comparison to the furore that Doyle kicked off. It was that day when his article entitled, “Liverpool won’t spend £100m this...

FSG: Buy A New Club, Not A New Player

Disclaimer: Sorry to disappoint the FSGOut’ers, but this isn’t one of those articles. The boys from Boston will be directing the future for years to come. This is an FSG-Figure-It-Out article pondering possible paths to make the club more competitive while these owners are in place. DOUBTING THOMAS This week James Pearce did his “bad news”...

Liverpool: Deloitte Money League Report

The Deloitte Money League 2018 was released just a few days ago, and so in this piece, we'll be looking at Liverpool's place within it, whether the club has improved financially compared to previous seasons, what affects performances, but also the wider context of how much money clubs need to compete. We'll break this article...

Defending Set Pieces – A Statistical Analysis

It's silly season again. Time to double click on that football manager icon and see who the next football wunderkind is. Time to test your f5 button's durability. And most importantly time to complain about FSG and their transfer policy. I was thinking about writing on the hot topic but I as I have...

Coutinho January sale would be stupidity of the highest order

Selling Philippe Coutinho in the January transfer window would be a brazen, stupid act of the highest order, even for the standards of Liverpool FC. After a summer-long saga of the Catalan giants attempting to prize Liverpool's Golden Boy away from the ground where he's picked up repeated Golden Samba's, the Reds stood firm and...

FSG Out? Be Careful What You Wish For

There is no doubt that Fenway Sports are investors first and sports fans second, but new owners would be far less likely to bring the riches of Gulf oil or Russian politics to the table and much more likely to take the club in the same direction as Aston Villa, Cardiff City and Portsmouth. Mo...

FSG – Follow The Moores and Cash In

When the Moores family put their majority stake in Liverpool Football Club up for sale in 2003, it was largely driven by an acceptance that they simply could not compete with rivals’ riches. Writing to The Times in May 2010, just over three years after his ill-fated decision to sell to Tom Hicks and...

Liverpool’s Transfer Committees, Sporting Directors and the need to Step Up

Since FSG have come into the club, transfers have been a mixed bag. There have been some resounding successes in the likes of Sturridge, Coutinho, Mane and Salah. There have also been some real flops like Lovren, Lambert, Balotelli and others. Michael Edwards has had to play a big role in all of this. Edwards...