Nike

Adidas Era Begins at Liverpool but Nike to Stay for Pre-Season

Liverpool’s Pre-Season Twist: Nike Kits Before Adidas Takeover Liverpool’s upcoming kit switch has been met with excitement, with Adidas set to replace Nike as the club’s official manufacturer from the 2025/26 season. A return to the iconic three stripes rekindles memories of classic designs from Liverpool’s past, but there’s an unusual wrinkle to this transition. Adidas...

Finance Expert Confirms Liverpool’s Adidas Deal Could Exceed £100 Million

Liverpool’s Adidas Deal: A Financial Analysis That Exposes the Real Value Liverpool Football Club has officially announced a multi-year agreement with Adidas for its kit sponsorship, marking the return of the German sportswear giant for the first time since 2012. On the latest episode of Money Talks on Anfield Index, I delved into the financial details...

Mo Chatra: Liverpool’s Adidas Kit Deal – ‘Don’t fall for the £60m false narrative’

Liverpool’s Adidas Deal: Breaking Down the True Value Liverpool’s recent deal with Adidas has been making headlines, but don't be fooled by reports claiming the partnership will bring in £60 million per year. The reality is much bigger, with the club likely earning over £100 million annually from the deal, positioning it as one of...

Report: Adidas to Outfit Liverpool in £75M Deal

Liverpool's Kit Deal with Adidas: A Lucrative Leap into the Future Adidas Rekindles a Historic Partnership Liverpool are on the brink of a significant transformation in its sports apparel identity by transitioning back to Adidas for the 2025/26 season. Having previously adorned the Adidas emblem during two previous periods—from 1985 to 1996 and then from 2006...

Revealed: Liverpool’s 2025-26 Adidas Kit Release Dates

Liverpool's Return to Adidas: A New Era of Kits Beckons Liverpool fans have a reason to rejoice as the club is set to end its association with Nike and return to a familiar face in Adidas. The German sportswear brand, which previously partnered with the Reds, will officially take over kit duties starting in July...

James Pearce: Liverpool Risk Losing Star Defender Amid Contract Stalemate

Trent Alexander-Arnold’s Contract Saga: A Crucial Moment for Liverpool As one of Liverpool’s most vital players, Trent Alexander-Arnold finds himself at a crossroads. With his contract set to expire in July 2025, the uncertainty surrounding his future has cast a shadow over Anfield. According to James Pearce in The Athletic, the situation is becoming increasingly...

WATCH: Dominik Szoboszlai Unveils Liverpool’s New 2024-25 Kit On Stage

Dominik Szoboszlai Unveils Liverpool's 2024/25 Away Kit Liverpool's latest 2024/25 away kit was revealed in a dazzling event in Philadelphia, with Dominik Szoboszlai taking centre stage. The Hungarian midfielder, who has already made headlines this pre-season with his impressive performances, added another feather to his cap by unveiling the much-anticipated kit. https://www.youtube.com/watch?v=DVXzs7MjEDA A Star-Studded Unveiling Event The event,...

Revealed: A Look Behind the Scenes at Liverpool’s 2024/25 Media Day

Liverpool's 2024/25 Media Day: Behind-the-Scenes Action Liverpool recently unveiled an exclusive behind-the-scenes video of their 2024/25 media day shoot, showcasing the team's new season kit and much more. The event, held at the AXA Training Centre, has generated a buzz among fans eager for the upcoming football season. https://www.youtube.com/watch?v=MR6DZ5MNLmI Unveiling the New Kit A significant highlight of Liverpool's...

Report: Liverpool Missing Out on £15m in Sponsorship Deals

Liverpool’s Sponsorship Value: Insights from the Latest Case Study Liverpool's commercial prowess has long been a cornerstone of their success, and a recent case study by The Sponsor sheds light on the club’s true market value in sponsorships. This comprehensive analysis highlights Liverpool's current deals and reveals potential earnings they might be missing out on. Evaluating...

Fans’ Opinions Split as Liverpool Unveil New 2024/25 Nike Kit

Liverpool FC Unveils New Home Kit for 2024/25 Season Liverpool FC has officially launched their home kit for the 2024/25 season, drawing heavily on a vintage aesthetic that echoes the glory days of 1984—a year that remains etched in the hearts of its fanbase. This kit, developed in collaboration with Nike, not only nods to...