Liverpool’s Adidas Deal: A Financial Analysis That Exposes the Real Value
Liverpool Football Club has officially announced a multi-year agreement with Adidas for its kit sponsorship, marking the return of the German sportswear giant for the first time since 2012.
On the latest episode of Money Talks on Anfield Index, I delved into the financial details...
Liverpool's Evolution Under FSG: Strategic Moves and Future Challenges
As Liverpool Football Club approach a pivotal juncture, the past year has been marked by significant transformations within its operational and managerial framework. Central to this evolution is the strategic reappointment of Michael Edwards and the subsequent restructuring under Fenway Sports Group (FSG). As reported by...
Jan Mølby’s Take on Liverpool’s Battles with PSG and Southampton
Liverpool’s recent encounters with Paris Saint-Germain and Southampton provided a stark contrast in performances, and Anfield Index’s Molby On The Spot podcast, featuring Trev Downey and Jan Mølby, offered an insightful breakdown of both fixtures. Mølby, never one to sugarcoat reality, delivered a brutally honest...
Liverpool v PSG (1-0 agg) - Champions League Last 16 - 2nd Leg Preview
Date - 10th March 2025
Venue - Anfield
Kick-off - 20.00
After a weekend 3-1 victory of Southampton in the Premier League and a week to internally prepare for the second leg against PSG, the Champions League comes back into full force...
Liverpool Weigh Up Move for ‘Really Crazy’ Jan Paul van Hecke
Liverpool are casting their eyes toward Brighton’s Jan Paul van Hecke as a potential reinforcement for Arne Slot’s squad. With Virgil van Dijk’s contract uncertainty looming over the summer transfer window, the Reds are exploring defensive options. GiveMeSport has reported that Liverpool’s recruitment team...
Southampton at Anfield: A Game of Two Halves for Liverpool
Liverpool’s 3-1 victory over Southampton was a textbook case of a game split into two distinct halves. As Dr Phil Barter and Dave Davis analysed on Stat Me Up for Anfield Index, the match showcased Liverpool’s struggle in the first half and their eventual dominance...
Darwin Nunez, PSG and the Starting Role Dilemma
Liverpool’s Champions League second leg against Paris Saint-Germain is fast approaching, and the debate over Darwin Nunez’s starting role is heating up. After a week in which the Uruguayan made a tangible impact both against PSG and Southampton, the question remains—should Arne Slot hand him a start...
PSG’s Central Control: The Champions League Challenge Facing Liverpool
Paris Saint-Germain’s midfield dominance will be Liverpool’s biggest concern when the two sides meet at Anfield. That was the stark warning from Dr Phil Barter, speaking on Anfield Index’s Stat Me Up podcast with Dave Davis.
“Slots got to make a decision on that,” Dr Barter emphasised....
Mac Allister: Liverpool’s Most Important Midfielder
Liverpool’s midfield has seen plenty of rotation this season, but one thing remains constant—when Alexis Mac Allister is on the pitch, the team looks transformed. His intelligence, work rate, and technical ability have made him arguably Liverpool’s most important midfielder under Arne Slot.
In the latest episode of Media Matters...
Lucrative Adidas Partnership Set to Boost Liverpool’s Global Standing
Liverpool have secured a significantly enhanced kit deal, reaffirming their position among football’s elite. With the club back in the Champions League and contending for the Premier League title, negotiations were always expected to lean in their favour.
Under their existing contract with Nike, Liverpool receive a...
