PayPal Deal Strengthens Liverpool’s Commercial Momentum
This latest partnership arrives as Liverpool aim to build on their growing list of blue-chip sponsors. PayPal, with more than 400 million active users worldwide, brings a new layer of digital innovation to the Anfield operation. Fans will be introduced to a new loyalty programme allowing them to earn...
Legends matches return to Anfield as Liverpool welcome Borussia Dortmund
Liverpool will rekindle a famous European connection when Anfield plays host to Borussia Dortmund in a special legends fixture in March 2026. The event, organised by the LFC Foundation and supported by the club’s training partner AXA, promises to celebrate both football heritage and community...
Liverpool Supporters Unite in Powerful Tribute to Diogo Jota
Liverpool fans have once again shown why they are regarded as one of the most socially conscious communities in football. In the wake of the tragic passing of Diogo Jota’s brothers in July, supporters have transformed their grief into meaningful action, collectively raising £226,995 for a...
Liverpool's Adidas Kit Sales Shatter Records Ahead of 2025-26 Season
In a week that will go down in club retail history, Liverpool’s new era with Adidas has begun with a thunderous statement. The release of the 2025-26 home and away kits has already smashed previous sales records, showing just how powerful this partnership is turning...
Liverpool's Bold Summer: Building Like Champions While Honouring Their Values
Liverpool Football Club's landmark summer spending may appear uncharacteristically extravagant, but CEO Billy Hogan has firmly reiterated the club’s long-standing principles: sustainability, strategic investment and global growth. Speaking exclusively to The Athletic, Hogan reflected on a pivotal transfer window and the broader strategy that has...
Diogo Jota: Forever Liverpool’s Number 20
Diogo Jota always had a knack for the dramatic on the pitch. He would ghost between defenders, bury a half-chance and roar in front of the Kop like it meant everything. And it did. But that was only half the story. Jota wasn’t just a finisher or a pressing...
Jurgen Klopp Defends Trent Alexander-Arnold Amid Liverpool Fan Backlash
In an emotionally charged appearance at the LFC Foundation Gala Ball, former Liverpool manager Jurgen Klopp did not mince his words when addressing the recent booing of Trent Alexander-Arnold. The ex-Reds boss, who spent nine remarkable years at the helm, expressed profound disappointment at the reaction...
Jurgen Klopp Returns to Anfield as Arne Slot Leads Liverpool into a New Era
Arne Slot has confirmed that Jurgen Klopp will attend Liverpool’s final match of the 2024/25 season, as the Reds prepare to lift the Premier League trophy in front of a jubilant Anfield crowd. For Liverpool supporters, this moment is decades in...
Jurgen Klopp Set for Emotional Liverpool Return Ahead of Season Finale
Klopp’s Reunion with Liverpool Draws Near
Jurgen Klopp may no longer stand on the touchline at Anfield, but the bond he forged with Liverpool remains unbreakable. The former Reds manager, whose influence transcended tactics and trophies, is set to return to Merseyside next month in...