Liverpool’s Adidas Deal: A Financial Analysis That Exposes the Real Value
Liverpool Football Club has officially announced a multi-year agreement with Adidas for its kit sponsorship, marking the return of the German sportswear giant for the first time since 2012.
On the latest episode of Money Talks on Anfield Index, I delved into the financial details...
Liverpool’s Kit Deal with Adidas: A Historic Return to Anfield
Liverpool Football Club has officially announced a landmark partnership with Adidas, bringing the iconic three stripes back to Anfield from the 2025/26 season. This agreement, which follows a competitive bidding process, signals a major shift in the club’s commercial strategy and represents a significant financial...
