Liverpool’s Adidas Deal: A Financial Analysis That Exposes the Real Value
Liverpool Football Club has officially announced a multi-year agreement with Adidas for its kit sponsorship, marking the return of the German sportswear giant for the first time since 2012.
On the latest episode of Money Talks on Anfield Index, I delved into the financial details...
Lucrative Adidas Partnership Set to Boost Liverpool’s Global Standing
Liverpool have secured a significantly enhanced kit deal, reaffirming their position among football’s elite. With the club back in the Champions League and contending for the Premier League title, negotiations were always expected to lean in their favour.
Under their existing contract with Nike, Liverpool receive a...
