Liverpool FC’s Founders Lounge: A New Era of Matchday Hospitality
Liverpool FC has always been at the forefront of providing unforgettable experiences for its fans. With the recent appointment of BEYOND Hospitality as the exclusive sales agent for the new Founders Lounge, the club continues to raise the bar for matchday hospitality. This blog delves into the exciting features of the Founders Lounge and what it means for Liverpool FC supporters.
A Unique Matchday Experience
The Founders Lounge, a standout feature of the new Anfield Road stand, promises an unparalleled matchday experience. The venue offers guests a luxurious dining experience, complete with a ‘theatre of food’ concept. This unique setup allows fans to witness the preparation of a fresh à la carte menu, enhancing their culinary experience.
“The Founders Lounge venue elevates the Official Hospitality range at Anfield Stadium, providing an exceptional experience for the fans looking to make the most of each match,” says Jaime Byrom, Executive Chairman of BEYOND Hospitality. This statement underlines the commitment to delivering top-tier service and comfort.
Exceptional Views and Comfortable Seating
One of the highlights of the Founders Lounge is the exceptional view it offers. Positioned directly in line with the goal, it allows fans to enjoy the action down the pitch to the Kop end from within the lounge before the game. Guests will then watch the match from padded seats in the Anfield Road stand, ensuring maximum comfort and an excellent vantage point.
Moreover, the Founders Lounge provides the unique opportunity to interact with former players who will be in attendance for every game. This adds a touch of nostalgia and excitement for long-time supporters.
Tribute to Liverpool’s Heritage
The design of the expanded Anfield Road stand and the Founders Lounge pays homage to Liverpool FC’s rich heritage. The textures, tones, and detailing of the lounge draw inspiration from local architecture and building styles, creating a space that is both modern and steeped in history. The inclusion of contemporary features and glass fronting maximizes the venue’s positioning, making it an ideal destination for hospitality clients.
Enhancing Anfield’s Capacity
The extension of the Anfield Road stand, which began in late 2021 and has now been completed at a cost of approximately £80 million, increases the stadium’s capacity to 61,000. This expansion is a testament to the club’s dedication to accommodating more fans while enhancing the overall matchday experience.
The Anfield Road stand now hosts almost 16,000 spectators, making it a significant addition to Liverpool FC’s iconic stadium. This increased capacity, combined with the luxurious amenities of the Founders Lounge, ensures that more fans can enjoy the magic of Anfield in style.
Liverpool FC’s partnership with BEYOND Hospitality to launch the Founders Lounge marks a new chapter in the club’s history. By blending modern luxury with a nod to the club’s storied past, the Founders Lounge offers an exceptional matchday experience. Whether through the exquisite dining, prime viewing positions, or the chance to meet former players, the Founders Lounge sets a new standard for football hospitality. This development not only enhances the matchday experience but also reaffirms Liverpool FC’s status as a club that values and innovates for its supporters.
