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Mohamed Salah Reacts as Man United Suffer Defeat in UEFA Europa League Final

Mohamed Salah Reacts as Tottenham Hotspur Win Europa League in Historic Night After 17 years without a major trophy, Tottenham Hotspur have finally brought a piece of silverware back to North London, claiming the Europa League crown with a 1-0 victory over Manchester United. It may not have been a classic by aesthetic standards, but...

How Mohamed Salah Became a Commercial Titan in Football

Mohamed Salah: Beyond the Pitch, A Commercial Powerhouse In the modern landscape of football, players are not merely judged by their on-field performance but also by their off-field commercial success. Mohamed Salah, Liverpool’s Egyptian king, epitomizes this dual success, showcasing remarkable financial acumen alongside his footballing prowess. Philip Buckingham's insightful article in The Athletic highlights...

Mo Salah and the Social Media Fallacy

“2019 Resolution: time to get in touch, for real.” That was Mohamed Salah’s last ever tweet. His social media presence vanished, disappearing into the vast void of Internet information that once was. Salah’s deletion of all social media accounts has brought with it a series of questions. Why would he do such a thing? Is he...