FSG

Werner and FSG: Why It’s Okay To Be Somewhere In The Middle

It has been a while. With no football on the radar during the COVID-19 shutdown, Liverpool supporters have been reduced to reminiscing about lifting their ninteenth league title in July. With the Reds looking certain to win the Premier League at a canter this season after thirty years of hurt, the other positive developments for...

The FSG perspective: Why signing Werner was never going to happen

In the two years of nearly unbridled on-the-pitch success that have hailed since the devastation of the Champions League final in Kyiv, the phenomenon of the LFC transfer saga meltdown is one that has been a distant and bitter memory – serving solely as a timely reminder of just how sweet the present-day existence...

FSG do the right thing with u-turn in staff furlough decision

Liverpool FC owners FSG overturned their initial decision to furlough non-playing staff members after it was met with huge disapproval by the club's fanbase. The owners had announced that the club would use the furloughing 'option' so certain non-playing staff would receive up to 80% of their wages from the government. The club would then...

Anfield Road: Ambition & Angst

When Fenway Sports Group took over Liverpool Football Club in 2010 the team played in front of 45,276 at full capacity. The club were in dire straits at the time, narrowly avoiding administration. The incredible success we take for granted now was inconceivable in those dark days. The future of Anfield was unclear. The...

Four Years Of Jürgen Klopp – Part 1 Belief & Unity

Next week will mark four years since Jürgen Klopp took charge at Anfield and began the process of transforming the Reds from Premier League also-rans into one of the dominant teams in world football. Over the next few days I’ll be reminiscing about some of the crucial games and moments that have stood out along...

Trademark Liverpool

I don’t know what the big problem is. “We are Liverpool, tra la la la la,” easily changes to, “We are Liverpool, all rights reserved, we’re the best football team in the land.” Adam Lallana won’t have much to do this season. Imagine the pride he would take in slapping TM’s on every road sign leading...

Try wipe the smile from my face

Grinning at the wall as I stand at a urinal. It’s the litmus test for happiness - male happiness, at least. Not only was I trying to engage the lavatorial tilework in a joyous staring contest, but I was also making eye-contact with other men in this den of iniquity - trying to engage them...

Positive Thoughts & Taiwo Awoniyi | Reflecting on Liverpool’s Transfer Nous

In the midst of trying to wrap up an abysmal Bundesliga campaign, reports from German sports outlet Spox indicate that Schalke 04 have lodged preliminary interest with Liverpool in bringing youth forward Taiwo Awoniyi into their ranks over the summer. But this article, while dancing around the topic, concerns something broader than that simple fact. Moving...

Liverpool’s Long-Term Planning

Football teams can enjoy success in one of two ways: an immediate gain via trophies that eventually peter out into a transitional phase where the club must effectively ‘go again’ or a long-term vision, a five-year plan of progression towards consistent triumph. In the past, Liverpool would fall under the first category, showing plenty of...

Midfield Reinforcements For Liverpool: Pre-contract Targets To Add Creativity

Liverpool's midfield benefitted from £100m in investment over the summer with the surprise signing of Monaco's Fabinho, and the arrival of Naby Keita - signed from RBL last summer. However, with the injury to Oxlade-Chamberlain, we've still had to suffer through games with Gini Wijnaldum, James Milner and Jordan Henderson in the engine room. As...