Fans

At a club as big as Liverpool, fans are bound to come from places all around the world. Tickets become harder to acquire and more expensive. The team leaves for places like China or America during preseason tours, signing autographs for fans, visiting the sights, and making players available to all kinds of media. So […]

Football fans are hypocrites. Downright hypocrites. Yes, you! I’m talking about you. Specifically you. You more than most. Not me though. I’m pure as the driven snow. What has driven me to this tirade? It’s this. On Sunday afternoon, in the hammering rain of the Etihad, Liverpool’s left-back was booed. People actually contorted their faces […]

The Reds weren’t rampant. The floodgates didn’t open like many had expected them to prior to kick-off.. Klopp’s men didn’t dismantle yet another side at Anfield. Instead, it was tense and a little uncomfortable as Sunderland threatened to frustrate the home side. They held out for 75 minutes but in the end Liverpool came away with […]

Liverpool Football Club is a massive club, to say the least. The supporters are those who know it better than anyone. After all, we’re the ones who have witnessed the highs and lows over decades and decades. Players, managers, and staff come and go. But it’s us fans, who are the constant in the equation. […]

Following on from Sam McGuire’s excellent analysis of the PR disaster that is Liverpool Football Club, it got me thinking of how Liverpool should improve their communications. Working in public relations, I consider myself to have a level of authority on the subject. It’s often difficult to watch Liverpool operate in a communications field, with […]

Inconsistency has been a hallmark of Liverpool’s performances since the start of Brendan Rodgers’ tenure in 2012, but why do Liverpool still struggle to put together a string of successive good performances, or put a small handful of fantastic performances in between a sandwich of dull, slow and rather boring ones? There is no clear answer […]

They say that the atmosphere is a thing of the past these days at Anfield. That the famous twelfth man is no more. That fans in the terraces can no longer be bothered to sing or cheer the team on when their backs are against the wall. That Anfield is a silent stadium and at […]

In a football world often described as savage, unrelenting and uncompromising, it’s a pretty good feeling to watch a Jürgen Klopp interview. In such a harsh, embattled landscape where managers all strive to achieve excellence largely through one pre-determined template of how to act in front of the camera and on the touchline, Jürgen Klopp […]

Many moons ago (roughly ten), last season ended in glorious failure, of sorts, for Liverpool Football Club and its fans. That failure (to get a point against Chelsea/to keep a lead against Palace) was however, very much tempered by the fact that nobody had truly expected us to ever have been in the position which […]

“It doesn’t matter what you do, we’ve got God on our side”, a fairly common retort from a Liverpool fan in the mid to late nineties. No matter who you were bantering with, which one of your mates’ sides LFC were facing that week – United, Arsenal, Spurs, Newcastle, even Sheffield Wednesday at the time […]

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